Hi, I'm Naomi
With over a decade of interdisciplinary design experience. I specialize in transforming complex systems into user-centric solutions, using Design Thinking and Agile methodologies to create scalable products that align with business goals and enhance user engagement.
A product/ UX designer
UX Design & Research Experience
KEY SUCCESS METRICS
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60% improvement in task completion rates
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34% increase in user engagement
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30% reduction in bounce rates
FEATURED ELEMENTS
Double Diamond framework
Emotional Mapping
Visual Branding
Interactive Features
Infographics
KEY SUCCESS METRICS
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15% increase in membership growth rate.
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40% reduction in admin time required for content updates and maintenance.
FEATURED ELEMENTS
Automate Data flows
Usability Testing
50 years of growth! Copywriting and Branding services for a non-profit empowering urban gardening.
FEATURED ELEMENTS
Architecture Experience
My professional journey has been shaped by a foundation in architecture, where I developed a profound appreciation for design's impact on society.
During my role as an architect in India, I contributed to the interior design of the new Indian Parliament building, considering the diverse population and creating spaces for all. This involved thorough research on interior elements from historic Indian buildings, user research, and adapting designs for future changes.
As the team lead for the interior design of ten National Secretariat buildings, I managed deadlines, delegated tasks, approved team-produced materials, and created architectural working drawings and concept presentations.